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Marketing Relationship Manager—BofA Global Research

New York, New York;

Job Description:

Ideas and insights are the currency of a great client relationship.
And the marketing & client experience team that supports Global Markets, Global Banking, and Global Research plays an important part in creating, packaging and distributing ideas and insights to help drive client trust and satisfaction and prospect favorability.  


As our insights-based marketing efforts have grown, and we roll out new platforms and push into new channels, we are seeking an energetic, organized problem-solver who can help us reach our full potential in this area.  You will play a key role in helping us develop and maintain a cohesive content strategy, drive coordination across lines of business and regions, and manage the accurate execution of plans across multiple channels.

Why join us?

  • You love using your organizational skills to turn complexity into something simple and efficient. 
  • You are energized by working collaboratively, and capable of working independently.
  • You enjoy using your analytic side to identify and problems and opportunities, and your creative side to influence change. 

WHAT WILL I BE DOING?
You will ensure key content programs are driven across channels and lines of business to maximum impact. 

Day to day responsibilities include: 

  • Orchestrate and execute plan for content across channels (authenticated and unauthenticated, direct-to-client and through relationship managers)
  • Gain the enrollment of marketing partners on content programs that have broad appeal across global businesses and institutions
  • Maintain relevant cross line of business content calendar
  • Use data and work with line of business and agency partners to assess content performance and make changes.
  • Organize and assist in regular newsroom meetings 
  • Manage logistics (MAP, compliance, production) for Cross-LOB sharing of thought leadership, including private wealth and other sources.

Job Band:

H4

Shift: 

1st shift (United States of America)

Hours Per Week:

40

Weekly Schedule:

Referral Bonus Amount:

0

Job Description:

Ideas and insights are the currency of a great client relationship.
And the marketing & client experience team that supports Global Markets, Global Banking, and Global Research plays an important part in creating, packaging and distributing ideas and insights to help drive client trust and satisfaction and prospect favorability.  


As our insights-based marketing efforts have grown, and we roll out new platforms and push into new channels, we are seeking an energetic, organized problem-solver who can help us reach our full potential in this area.  You will play a key role in helping us develop and maintain a cohesive content strategy, drive coordination across lines of business and regions, and manage the accurate execution of plans across multiple channels.

Why join us?

  • You love using your organizational skills to turn complexity into something simple and efficient. 
  • You are energized by working collaboratively, and capable of working independently.
  • You enjoy using your analytic side to identify and problems and opportunities, and your creative side to influence change. 

WHAT WILL I BE DOING?
You will ensure key content programs are driven across channels and lines of business to maximum impact. 

Day to day responsibilities include: 

  • Orchestrate and execute plan for content across channels (authenticated and unauthenticated, direct-to-client and through relationship managers)
  • Gain the enrollment of marketing partners on content programs that have broad appeal across global businesses and institutions
  • Maintain relevant cross line of business content calendar
  • Use data and work with line of business and agency partners to assess content performance and make changes.
  • Organize and assist in regular newsroom meetings 
  • Manage logistics (MAP, compliance, production) for Cross-LOB sharing of thought leadership, including private wealth and other sources.

Shift:

1st shift (United States of America)

Hours Per Week: 

40

Learn more about this role

Full time

JR-22037241

Band: H4

Manages People: No

Travel: No

Manager:

Talent Acquisition Contact:

Alicia Parker

Referral Bonus:

0