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Media Relations Executive - Technology and Operations

Charlotte, North Carolina

Job Description:

Position Overview:

Reporting to the Head of External Communications, the Media Relations Executive will develop and execute a comprehensive media strategy for Technology and Operations. The successful candidate will be a strong, decisive, results oriented leader who can develop and manage relationships across the company and with a wide variety of partners based on trust, teamwork and knowledge.  S/he must have the proven ability to anticipate and provide solutions to complicated issues and be capable of presenting in a clear and compelling manner to executive management. The following details specific responsibilities for this critical role:

  • Lead and execute the Media Relations strategy for Technology and Operations across the bank.
  • Ensure an integrated approach that will help deliver our company’s purpose and drive responsible growth through media relations strategies, messaging and tactics that produce enhanced reputation, business and customer relationships.
  • Serve as a trusted advisor to Communications peers, Marketing, Line of Business and other key constituents to provide comprehensive Media/PR expertise across channels, disciplines, audiences, proactive and reactive activities, tactics and measurement.
  • Contribute to ongoing development and execution of the corporate communications strategy and practice for Bank of America, as a critical member of its highly integrated, collaborative leadership team.
  • Bring spirit and practice of innovation to engage audiences in new, highly effective, efficient and creative ways that reflect the needs, preferences and opportunities of each audience.
  • Engage in our company’s critical, leading efforts around Environmental, Social and Governance work, particularly in diversity and inclusion, and our commitment to be a best place to work; and our intense focus on local engagement with customers, communities and team members.
  • Set priorities for responsibly managing our resources – including direct and indirect resources; ensure a thoughtful approach to management of agency relationships.
  • Operate as ongoing, expert partner to critical support functions, helping lead and drive integrated support to the business.
  • Strongly offer a well-structured, well-supported and clearly articulated point of view, balancing risk/reward tradeoffs.
  • Demonstrate a passion for financial services and communications, and a willingness to fully immerse in the details of our company.
  • Build strong working relationships with people at all levels of the organization with a focus on internal clients, partners, peers, and your team.
  • Lead and manage a direct and matrixed team. 
  • Some travel required.

Knowledge, Skills and Key Leadership Characteristics:

  • 10+ of years of tech media or relevant experience with a demonstrated history of success in designing and executing comprehensive, large-scale communications strategies in a high-profile brand and multi-channel consumer services company
  • Ability to work under time constraints in a fast moving environment
  • Manage agency relationships
  • Proactive Media Strategist
  • Proven ability to create, manage and execute media relations programs to support executive media platforms, corporate initiatives and other newsworthy items
  • Deep and broad subject matter expertise that includes: building differentiated earned media platforms, reputation and issues management, new and emerging media
  • Broad understanding of all facets of multi-channel earned media and communications marketing: Proven ability with traditional and social/ new media 
  • Deep knowledge of and relationships with top-tier media contacts
  • Proven end-to-end capability (vision, strategy development and execution).  Able to design and lead change and integrate work in a fast-paced highly matrixed environment, establish priorities and achieve results
  • Strong conceptual and process thinking abilities. Able to understand complex relationships, interdependencies and their impact on customers, employees and shareholders; individual who takes a broad perspective and makes connections
  • Superb relationship management and communication skills. Proven ability to anticipate and provide solutions to complicated issues and be capable of presenting in a clear and compelling manner to executive management
  • Able to bring multiple stakeholders together to achieve strategic business growth, client satisfaction and cost efficiency goals
  • Strong executive presence with a sense of urgency and thoughtfulness; able to comfortably interact and push back/advocate when necessary at all levels and credibly present and debate
  • Knowledge of financial services industry strongly preferred
  • Knowledge of technology and operations is required
  • Proven ability to manage and execute crisis/defensive media relations

Job Band:

H3

Shift: 

1st shift (United States of America)

Hours Per Week:

40

Weekly Schedule:

Referral Bonus Amount:

0

Job Description:

Position Overview:

Reporting to the Head of External Communications, the Media Relations Executive will develop and execute a comprehensive media strategy for Technology and Operations. The successful candidate will be a strong, decisive, results oriented leader who can develop and manage relationships across the company and with a wide variety of partners based on trust, teamwork and knowledge.  S/he must have the proven ability to anticipate and provide solutions to complicated issues and be capable of presenting in a clear and compelling manner to executive management. The following details specific responsibilities for this critical role:

  • Lead and execute the Media Relations strategy for Technology and Operations across the bank.
  • Ensure an integrated approach that will help deliver our company’s purpose and drive responsible growth through media relations strategies, messaging and tactics that produce enhanced reputation, business and customer relationships.
  • Serve as a trusted advisor to Communications peers, Marketing, Line of Business and other key constituents to provide comprehensive Media/PR expertise across channels, disciplines, audiences, proactive and reactive activities, tactics and measurement.
  • Contribute to ongoing development and execution of the corporate communications strategy and practice for Bank of America, as a critical member of its highly integrated, collaborative leadership team.
  • Bring spirit and practice of innovation to engage audiences in new, highly effective, efficient and creative ways that reflect the needs, preferences and opportunities of each audience.
  • Engage in our company’s critical, leading efforts around Environmental, Social and Governance work, particularly in diversity and inclusion, and our commitment to be a best place to work; and our intense focus on local engagement with customers, communities and team members.
  • Set priorities for responsibly managing our resources – including direct and indirect resources; ensure a thoughtful approach to management of agency relationships.
  • Operate as ongoing, expert partner to critical support functions, helping lead and drive integrated support to the business.
  • Strongly offer a well-structured, well-supported and clearly articulated point of view, balancing risk/reward tradeoffs.
  • Demonstrate a passion for financial services and communications, and a willingness to fully immerse in the details of our company.
  • Build strong working relationships with people at all levels of the organization with a focus on internal clients, partners, peers, and your team.
  • Lead and manage a direct and matrixed team. 
  • Some travel required.

Knowledge, Skills and Key Leadership Characteristics:

  • 10+ of years of tech media or relevant experience with a demonstrated history of success in designing and executing comprehensive, large-scale communications strategies in a high-profile brand and multi-channel consumer services company
  • Ability to work under time constraints in a fast moving environment
  • Manage agency relationships
  • Proactive Media Strategist
  • Proven ability to create, manage and execute media relations programs to support executive media platforms, corporate initiatives and other newsworthy items
  • Deep and broad subject matter expertise that includes: building differentiated earned media platforms, reputation and issues management, new and emerging media
  • Broad understanding of all facets of multi-channel earned media and communications marketing: Proven ability with traditional and social/ new media 
  • Deep knowledge of and relationships with top-tier media contacts
  • Proven end-to-end capability (vision, strategy development and execution).  Able to design and lead change and integrate work in a fast-paced highly matrixed environment, establish priorities and achieve results
  • Strong conceptual and process thinking abilities. Able to understand complex relationships, interdependencies and their impact on customers, employees and shareholders; individual who takes a broad perspective and makes connections
  • Superb relationship management and communication skills. Proven ability to anticipate and provide solutions to complicated issues and be capable of presenting in a clear and compelling manner to executive management
  • Able to bring multiple stakeholders together to achieve strategic business growth, client satisfaction and cost efficiency goals
  • Strong executive presence with a sense of urgency and thoughtfulness; able to comfortably interact and push back/advocate when necessary at all levels and credibly present and debate
  • Knowledge of financial services industry strongly preferred
  • Knowledge of technology and operations is required
  • Proven ability to manage and execute crisis/defensive media relations

Shift:

1st shift (United States of America)

Hours Per Week: 

40

Learn more about this role

Full time

JR-21072142

Band: H3

Manages People: No

Travel: Yes, 5% of the time

Manager:

Talent Acquisition Contact:

Kathryn Gane

Referral Bonus:

0

Street Address

Primary Location:
100 N TRYON ST, NC, Charlotte, 28255