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Sr Mktg Programs Dev Mgr I

Charlotte, North Carolina;

Job Description:

The Email Production Manager role is responsible for executing marketing and service email campaigns within Bank of America's Email Channel. We seek an individual who can manage the execution of campaigns and project work as well as think strategically in a highly regulated, political, and visible channel. This candidate should be able to work independently and in large group settings, as well as handle multiple assignments concurrently. This candidate will also be responsible for setup, testing and executing email campaigns.

Responsibilities include, but are not limited to the following:
• Flawless execution of email campaigns supporting numerous enterprise-wide products
• Campaign set up and execution within Salesforce Marketing Cloud
• Modify/Update HTML assets
• Lead channel proofing process
• Identify/Fix HTML rendering issues identified during testing

• Implement any necessary Amp Script needed for dynamic personalization
• Partner with Channel, Production Support, Program Managers, Lines of Business as well as Leadership Team
• Lead special projects that will enhance channel capabilities and sales opportunities (e.g. testing, mobile optimization, speed to market, capacity, reporting, procedural, documentation, etc.)
•Work closely with the creative agency and email vendor to align campaigns and projects and to ensure best practices are followed
• Work on cross-channel opportunities for campaigns and other projects

Job Band:

H5

Shift: 

1st shift (United States of America)

Hours Per Week:

40

Weekly Schedule:

Referral Bonus Amount:

0

Job Description:

The Email Production Manager role is responsible for executing marketing and service email campaigns within Bank of America's Email Channel. We seek an individual who can manage the execution of campaigns and project work as well as think strategically in a highly regulated, political, and visible channel. This candidate should be able to work independently and in large group settings, as well as handle multiple assignments concurrently. This candidate will also be responsible for setup, testing and executing email campaigns.

Responsibilities include, but are not limited to the following:
• Flawless execution of email campaigns supporting numerous enterprise-wide products
• Campaign set up and execution within Salesforce Marketing Cloud
• Modify/Update HTML assets
• Lead channel proofing process
• Identify/Fix HTML rendering issues identified during testing

• Implement any necessary Amp Script needed for dynamic personalization
• Partner with Channel, Production Support, Program Managers, Lines of Business as well as Leadership Team
• Lead special projects that will enhance channel capabilities and sales opportunities (e.g. testing, mobile optimization, speed to market, capacity, reporting, procedural, documentation, etc.)
•Work closely with the creative agency and email vendor to align campaigns and projects and to ensure best practices are followed
• Work on cross-channel opportunities for campaigns and other projects

Shift:

1st shift (United States of America)

Hours Per Week: 

40

Learn more about this role

Full time

JR-21069665

Band: H5

Manages People: No

Travel: Yes, 5% of the time

Manager:

Talent Acquisition Contact:

Holly Engelhardt

Referral Bonus:

0