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Content Strategist for Wealth, Investment & Retirement (WIRe), BAC Experience Design

Charlotte, North Carolina;

Job Description:

Content Strategist for Wealth, Investment & Retirement (WIRe), Bank of America Experience Design

At Bank of America, we’re guided by a common purpose: to help make financial lives better by connecting clients and communities to the resources they need to be successful. Bank of America’s Experience Design team includes interaction designers, graphic designers, researchers, strategic designers, design program managers, content strategists, and design technologists. The team is constantly iterating, solving problems, and working together to empower customers in reaching their financial goals.

To achieve our purpose, we align teams to core customer journeys in relation to product and platform. The Wealth, Investing and Retirement (WIRe) team has a deep understanding of how our clients engage with our products and services across the wealth spectrum. We translate needs into products that are simple, elegant and powerful, delivering the future of one bank, on one platform.

As a content strategist you will

Create visions, concepts, and sell partners on the great work the UX organization does. Be a brand evangelist optimizing for digital interfaces. Develop content strategy based on business goals and user needs optimized for consumption context. Collect and create content inventories from which new content can be created. Audit existing content to determine current performance and opportunities for improvement. Perform gap-analysis to discover room for improvement. Deliver best-fit copy for all types if interfaces and digital experiences. Develop ADA-compliant content solutions.

You’re a person who (required skills)

  • 3+ years of content strategy and copywriting experience.
  • Bachelor’s degree in English composition, communications, business, design, or related field.
  • A high level of proficiency with design tools, including the Adobe suite, Axure, and Sketch.
  • Working knowledge of software used by designers and project managers.

And you are a person who:

  • Is an enthusiastic, highly motivated self-starter with a strong work ethic and an intense focus on achieving results.
  • Collaborates effectively to get things done, building and nurturing strong relationships.
  • Is exceptional at problem-solving, issue resolution, and time management.
  • Demonstrates strong listening, communication, and presentation skills.
  • Is a continuous learner who adapts quickly and positively to change.
  • Embraces the opportunity to work side by side with other designers and partners in a studio context (not remote).

You’ll be better prepared if you have (desired skills)

  • Experience in wealth and investing service and product space
  • Master’s degree with compensating experience.
  • Financial, digital agency, or similar industry experience.

We’re a culture that

  • Is committed to building a workplace where every employee is welcomed and given the support and resources to build and advance their careers. Along with taking care of our clients we want to be a great place for people to work, and we strive to create an environment where all employees have the opportunity to achieve their goals.
  • Believes diversity makes us stronger so we can reflect, connect to and meet the diverse needs of our clients around the world.
  • Provides continuous training and developmental opportunities to help employees achieve their goals, whatever their background or experience.
  • Is committed to advancing our tools, technology and ways of working. We always put our clients first to meet their evolving needs.
  • Believes in responsible growth and is dedicated to supporting communities around the world by connecting them to the lending, investing and giving they need to remain vibrant and vital.

Job Band:

H5

Shift: 

1st shift (United States of America)

Hours Per Week:

40

Weekly Schedule:

Referral Bonus Amount:

10000

Job Description:

Content Strategist for Wealth, Investment & Retirement (WIRe), Bank of America Experience Design

At Bank of America, we’re guided by a common purpose: to help make financial lives better by connecting clients and communities to the resources they need to be successful. Bank of America’s Experience Design team includes interaction designers, graphic designers, researchers, strategic designers, design program managers, content strategists, and design technologists. The team is constantly iterating, solving problems, and working together to empower customers in reaching their financial goals.

To achieve our purpose, we align teams to core customer journeys in relation to product and platform. The Wealth, Investing and Retirement (WIRe) team has a deep understanding of how our clients engage with our products and services across the wealth spectrum. We translate needs into products that are simple, elegant and powerful, delivering the future of one bank, on one platform.

As a content strategist you will

Create visions, concepts, and sell partners on the great work the UX organization does. Be a brand evangelist optimizing for digital interfaces. Develop content strategy based on business goals and user needs optimized for consumption context. Collect and create content inventories from which new content can be created. Audit existing content to determine current performance and opportunities for improvement. Perform gap-analysis to discover room for improvement. Deliver best-fit copy for all types if interfaces and digital experiences. Develop ADA-compliant content solutions.

You’re a person who (required skills)

  • 3+ years of content strategy and copywriting experience.
  • Bachelor’s degree in English composition, communications, business, design, or related field.
  • A high level of proficiency with design tools, including the Adobe suite, Axure, and Sketch.
  • Working knowledge of software used by designers and project managers.

And you are a person who:

  • Is an enthusiastic, highly motivated self-starter with a strong work ethic and an intense focus on achieving results.
  • Collaborates effectively to get things done, building and nurturing strong relationships.
  • Is exceptional at problem-solving, issue resolution, and time management.
  • Demonstrates strong listening, communication, and presentation skills.
  • Is a continuous learner who adapts quickly and positively to change.
  • Embraces the opportunity to work side by side with other designers and partners in a studio context (not remote).

You’ll be better prepared if you have (desired skills)

  • Experience in wealth and investing service and product space
  • Master’s degree with compensating experience.
  • Financial, digital agency, or similar industry experience.

We’re a culture that

  • Is committed to building a workplace where every employee is welcomed and given the support and resources to build and advance their careers. Along with taking care of our clients we want to be a great place for people to work, and we strive to create an environment where all employees have the opportunity to achieve their goals.
  • Believes diversity makes us stronger so we can reflect, connect to and meet the diverse needs of our clients around the world.
  • Provides continuous training and developmental opportunities to help employees achieve their goals, whatever their background or experience.
  • Is committed to advancing our tools, technology and ways of working. We always put our clients first to meet their evolving needs.
  • Believes in responsible growth and is dedicated to supporting communities around the world by connecting them to the lending, investing and giving they need to remain vibrant and vital.

Shift:

1st shift (United States of America)

Hours Per Week: 

40

Learn more about this role

Full time

JR-21067975

Band: H5

Manages People: No

Travel: Yes, 5% of the time

Manager:

Talent Acquisition Contact:

Jami Britt

Referral Bonus:

10000