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Channel Manager - Channel insights; Agile SME; Workflow Tool Implementation

Charlotte, North Carolina;

Job Description:

Channel Manager – Leads and provides input during creative review routines to provide creative feedback and ensure customer experience alignment with strategy, measurement requirements, and channel fit guidelines in addition to efficacy of proposed testing plans. Supports executive digital reporting package and other consolidated insight views required for day to day management of the onsite channels. Supports workflow management tool development and piloting. 

Primary Duties Include:

  • Work on the monthly Executive Digital Insights package
  • Work with the Analytics and Technology teams on implementation and optimization of key projects
  • Enable Program Managers to leverage self-service insights tools to improve their program reporting
  • Explore workflow management tool implementation for Digital campaigns and projects
  • Improving existing reporting routines
  • Troubleshoot on data issues with specific digital channels to ensure reporting capabilities

Minimum Required Qualifications:

  • Bachelor's degree and experience/background in technology
  • Understanding of Chrome developer tools and extensions to troubleshoot targeting, tracking and page tags
  • Developing knowledge of AI/ML platforms (Persado). Understanding of Offers Management and system dependencies
  • Analytics and reporting experience with bank systems (ODIN, Core Metrics, Business Events, Micro-strategy, Celebrus platforms)
  • Knowledge of pivot tables, Power Query and macros in Excel 
  • Tag manager experience with Tealium. Knowledge of the latest development of cookies and fast-approaching cookieless world and impact on ad-serving strategies
  • Comfortable working in a fast-paced, dynamic working environment 

Desired Qualifications:  

  • 10+ yrs of related experience
  • Adobe Analytics Adobe Experience Manager (AEM) Adobe Audience Manager (DMP) Adobe Photoshop knowledge and experience  
  • Knowledge of Adobe Experience Platform (AEP)
  • Ability to speak/read/write in Spanish

Job Band:

H5

Shift: 

1st shift (United States of America)

Hours Per Week:

40

Weekly Schedule:

Referral Bonus Amount:

0

Job Description:

Channel Manager – Leads and provides input during creative review routines to provide creative feedback and ensure customer experience alignment with strategy, measurement requirements, and channel fit guidelines in addition to efficacy of proposed testing plans. Supports executive digital reporting package and other consolidated insight views required for day to day management of the onsite channels. Supports workflow management tool development and piloting. 

Primary Duties Include:

  • Work on the monthly Executive Digital Insights package
  • Work with the Analytics and Technology teams on implementation and optimization of key projects
  • Enable Program Managers to leverage self-service insights tools to improve their program reporting
  • Explore workflow management tool implementation for Digital campaigns and projects
  • Improving existing reporting routines
  • Troubleshoot on data issues with specific digital channels to ensure reporting capabilities

Minimum Required Qualifications:

  • Bachelor's degree and experience/background in technology
  • Understanding of Chrome developer tools and extensions to troubleshoot targeting, tracking and page tags
  • Developing knowledge of AI/ML platforms (Persado). Understanding of Offers Management and system dependencies
  • Analytics and reporting experience with bank systems (ODIN, Core Metrics, Business Events, Micro-strategy, Celebrus platforms)
  • Knowledge of pivot tables, Power Query and macros in Excel 
  • Tag manager experience with Tealium. Knowledge of the latest development of cookies and fast-approaching cookieless world and impact on ad-serving strategies
  • Comfortable working in a fast-paced, dynamic working environment 

Desired Qualifications:  

  • 10+ yrs of related experience
  • Adobe Analytics Adobe Experience Manager (AEM) Adobe Audience Manager (DMP) Adobe Photoshop knowledge and experience  
  • Knowledge of Adobe Experience Platform (AEP)
  • Ability to speak/read/write in Spanish

Shift:

1st shift (United States of America)

Hours Per Week: 

40

Learn more about this role

Full time

JR-21033343

Band: H5

Manages People: No

Travel: Yes, 5% of the time

Manager:

Talent Acquisition Contact:

Jennifer Fludd

Referral Bonus:

0