Our vision and commitment to innovation

High-tech and high-touch

Whether it’s through digital or physical interactions, our job is to make it easy to provide the technology tools and resources so our clients can bank how and where they want to. We are transforming the banking landscape through innovative products and services such as:

• Erica, the industry’s first widely-available artificial intelligence-driven virtual assistant to help clients manage their finances.
• Zelle, the simple and secure way to send and receive money – even split a dinner check – with friends and family, no matter where they bank.
• Merrill Guided Investing (MGI), an online advisory program that offers portfolio management strategies directed by our Chief Investment Office.

We’re also evolving our financial centers to accommodate both the growing demand for a digital environment and the face-to-face financial expertise our clients continue to want. Newly-renovated financial centers have been transformed into comfortable and inviting places for clients to get advice from experts on all aspects of their financial lives, and include dedicated learning spaces and interactive tools to enhance the high-tech, high-touch experience.

Commitment to innovation

We’re proud of our culture of innovation. In today’s rapidly changing marketplace, we believe that everyone should be empowered to innovate and learn new skills. At Bank of America, our focus takes several forms:

• We lead in intellectual property, with more patents and applications than any other bank. Of the 300 organizations recognized by the Intellectual Property Owners Association, we are the highest-ranking bank. We encourage invention, with thousands of inventors globally, and a robust process for submitting patent ideas.
• Global Technology & Operations University supports our employees’ lifelong career goals by providing the knowledge and skills, through contemporary learning solutions, for the GT&O roles of today and the future.  
• DevCon is just one of our regularly hosted internal conferences focused on giving technologists the opportunity to share their ideas and creativity with people across the company who share their passion, regardless of business area or location.